Blacks Business Brokers is delighted to announce the successful sale of Babel’s, a vibrant and award-winning hospitality business in Hastings’ Old Town, marking another successful transaction for the specialist brokerage firm. Established in 2021, Babel’s quickly cemented its reputation as a go-to venue for locals and tourists alike, offering bottomless brunches, a private karaoke suite, expertly crafted cocktails, fine wines, and award-winning coffee. Its eclectic mix of food, drink, and entertainment has made it one of the most talked-about destinations in Hastings.
The business occupies a prime spot on George Street, the beating heart of Hastings’ Old Town, an area known for its rich history, unique character, and thriving mix of independent shops, pubs, and restaurants. This enviable location benefits from strong footfall year-round, with a loyal local customer base and an ever-changing influx of visitors drawn to the coastal charm of the town. The Old Town’s vibrant energy enhances Babel’s appeal, ensuring the venue remains at the forefront of the local dining and entertainment scene.
The decision to sell came from the owners’ personal circumstances, creating an exciting opportunity for a new proprietor to build on an already thriving business. By extending the food offering to include lunch and dinner, developing the currently unused top-floor room, and boosting social media presence, there remains significant growth potential.
Babel’s owners chose Blacks Business Brokers for their proven expertise in selling hospitality businesses, their tailored marketing approach, and their national reach. Blacks Business Brokers worked closely with the owners to present the business in its best light, highlighting its unique features and financial strengths to attract the right buyer. Through their targeted marketing strategy and professional handling of negotiations, they were able to secure a sale that met the expectations of all parties involved.
Chelsea Melnyk, Sales Negotiator at Blacks Business Brokers, commented: “Babel’s has been a real gem in Hastings’ Old Town, combining great food, drinks, and entertainment in a way that few venues manage to do successfully. From the moment we took this instruction on, we knew its blend of location, charm, and profitability would attract a great deal of interest. We’re thrilled to have found a buyer who shares the vision for Babel’s future and is ready to take it to the next level.”
The sale of Babel’s further demonstrates Blacks Business Brokers’ ability to achieve successful outcomes for hospitality businesses, from cafés and bars to restaurants and entertainment venues, by combining market knowledge with a personal approach.
