Steps to Selling Your Dental Practice

John Gaskell

Director at The Business Transfer Group

John is a senior member of the Blacks Brokers team with extensive experience leading successful national sales operations. He plays a central role in developing the team’s approach to client service, drawing on a deep belief that positivity, care and drive are the defining qualities of any great salesperson. John delivers comprehensive training across the organisation that instils a client-first ethos at every level.

Selling a dental practice is one of the most significant financial decisions most dentists will make. The process is more involved than a standard business sale, the regulatory requirements are specific and the buyer pool, while active, has particular expectations about what a well-prepared practice looks like before they commit.

The good news is that dental practice sales follow a reasonably predictable process when they are properly managed. Dentists who understand the steps involved, prepare in advance and take specialist advice at the right points tend to achieve better outcomes, complete faster and experience fewer of the late-stage surprises that derail deals that were not well set up from the start.

This guide takes you through the key steps in selling a dental practice in England, from the initial preparation through to legal completion.

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Step one: understand what your practice is worth

The starting point for any dental practice sale is a realistic understanding of value. Dental practices are generally valued on a multiple of maintainable EBITDA, with adjustments for the NHS contract position, the equipment base, the premises and the degree to which the practice is dependent on the principal dentist personally.

The multiple applied varies depending on the type of practice. An NHS practice with a stable UDA contract, good performer status and a strong patient list will attract a different multiple from a predominantly private practice with a high-fee cosmetic offer. Mixed practices sit between the two, and the split between NHS and private income affects both the valuation methodology and the buyer profile.

Common adjustments to arrive at maintainable EBITDA include replacing the principal dentist’s drawings with a market-rate associate salary, removing personal costs run through the practice and identifying any one-off income or expenditure that distorts the normal trading picture. These adjustments need to be supported by evidence, not just asserted, because buyers and their advisers will test them during due diligence.

Goodwill represents the largest single component of most dental practice sale prices and reflects the patient list, the NHS contract, the reputation of the practice and the ongoing income-generating potential of the business. In NHS practices, the UDA contract underpins the goodwill value significantly. In private practices, the strength and loyalty of the patient base, and the degree to which it is attached to the practice rather than the individual dentist, is the critical goodwill question.

A specialist dental broker or valuer will assess all of these factors and provide a realistic price range based on current market evidence. That valuation should be your starting point, not a number you have arrived at from instinct or from what a colleague achieved when they sold their practice five years ago.

Step two: get your financial records in order

Once you have a realistic valuation, the next step is making sure the financial records support it. Buyers and lenders will scrutinise the accounts carefully, and any gap between the profit figure used in the valuation and what the accounts actually show needs to be bridged by a clear and documented profit normalisation schedule.

Prepare at least three years of filed accounts or tax returns alongside current year management accounts to the most recent month end. For NHS practices, the NHS payment schedules should be organised and consistent with the income shown in the accounts. For private practices, fee income by treatment type and associate versus principal income should be clearly delineated.

The principal dentist’s remuneration is almost always the most significant adjustment in a dental practice sale. Most principal dentists either pay themselves a salary that does not reflect market associate rates or take drawings that are partly personal benefit rather than wholly commercial. Both of these need to be explained and normalised clearly before the business goes to market.

Associate agreements, lab fee arrangements and any significant cost items should also be reviewed. Buyers will want to understand whether the cost base they are inheriting reflects the actual economics of the practice or whether there are arrangements in place that will change on a sale.

Step three: address the NHS contract position

For practices with an NHS contract, the UDA position is one of the first things a buyer will assess and one of the most significant drivers of value. Buyers want to understand the contracted UDA volume, the current delivery level, the UDA rate and whether the practice has maintained good performer status.

Underperformance against the UDA contract creates clawback risk and may affect the future value of the contract. A practice that has been consistently delivering its contracted UDAs, or has a credible explanation for any shortfall and a plan to address it, is in a much stronger position than one where delivery has been erratic and the NHS relationship is strained.

NHS dental contracts in England are currently subject to the ongoing NHS contract reform process. Buyers and their advisers will want to understand the current contract position and the likely direction of any reforms affecting the practice, and sellers should be prepared to discuss this honestly rather than presenting an overly optimistic picture of contract stability.

The transfer of an NHS contract to a new provider is subject to NHS England approval. This process takes time and needs to be initiated at the right point in the sale timeline. It is not a formality and it is not instantaneous, and failing to plan for it early enough is one of the most common causes of extended timelines in dental practice sales.

Step four: prepare the CQC position

All dental practices in England must be registered with the Care Quality Commission. The CQC registration is held by the registered provider and does not transfer automatically when a practice changes hands. The buyer must apply for their own CQC registration, and the practice cannot operate under the new owner’s registered provider status until that registration is granted.

Before going to market, sellers should review the current CQC registration certificate and ensure it accurately reflects the regulated activities being carried out at the practice. Any outstanding improvement requirements or correspondence with the CQC should be disclosed and, where possible, resolved before marketing begins.

The CQC inspection history of the practice will be reviewed by buyers as part of their due diligence. A practice with a good inspection record and no outstanding regulatory concerns is straightforward to sell. One with a recent inspection identifying concerns, or with gaps in the clinical governance documentation that the CQC would expect to see, creates uncertainty that buyers will price into their offer.

Step five: review the premises position

The premises question in a dental practice sale is fundamental. Without a secure site, the patient list and the NHS contract have nowhere to operate from, and buyers cannot build a return on investment without confidence in the long-term tenure of the premises.

For leasehold practices, the key issues are the remaining lease term, the rent level, the assignment provisions and the landlord consent process. A lease with fewer than ten years remaining will concern most buyers and most lenders. Sellers with short leases should open a conversation with their landlord about a renewal before going to market, since the lease position can be the deciding factor in whether a deal proceeds at the price asked.

For freehold practices, the property is a separate and often significant asset that needs to be valued independently of the business. Sellers who own their practice premises should take advice on how the property element is treated in the sale, since the structure of the transaction, whether the property is sold with the business or retained and leased back to the buyer, has significant tax and financial implications.

The premises also need to meet current CQC and HTM standards for dental facilities. Any known compliance issues with the physical environment, the decontamination facilities or the equipment installation should be identified and addressed before marketing begins.

Step six: review the equipment and clinical compliance position

Dental equipment is a significant component of a practice’s fixed asset base, and its condition has a direct effect on both value and buyer confidence. Buyers will want to inspect the key equipment items, particularly the dental chairs, the decontamination unit, the X-ray equipment and the practice management software.

Radiography equipment must be registered with the Care Quality Commission and the local authority radiation protection adviser should be in place. X-ray equipment that has not been serviced or that does not have current quality assurance records in place is a compliance issue that will surface in due diligence and will need to be addressed.

Service and maintenance records for all significant equipment items should be organised and available. Equipment that is nearing the end of its useful life, or that requires significant investment to maintain compliance, will be identified by buyers and used to justify either a price reduction or a request that the seller addresses the issue before completion.

Step seven: manage confidentiality carefully

Dental practice sales require particularly careful confidentiality management. Staff, associates, patients and referring clinicians all have an interest in the continuity and stability of the practice, and premature disclosure that the practice is for sale can destabilise relationships that are central to its value.

The NHS, the CQC and potentially the landlord will all need to be informed at some point in the process, but the timing of those notifications matters and should be managed with legal advice rather than triggered prematurely or informally.

A specialist broker will market the practice to a pre-qualified pool of buyers under a non-disclosure agreement, managing the flow of information in a way that protects the practice’s stability while ensuring that genuine buyers have access to what they need to make an informed offer.

Step eight: heads of terms and due diligence

Once a buyer has been identified and an offer agreed in principle, the process moves to heads of terms. This document sets out the commercial framework of the deal: the price, the structure, the key conditions and the timetable. Getting heads of terms right matters because anything left ambiguous at this stage tends to become a negotiating point in the sale agreement, usually at a point where both parties have incurred costs and neither wants to walk away.

Due diligence follows heads of terms and covers all of the areas described above in detail. A seller who has prepared thoroughly will move through due diligence quickly and with minimal surprises. A seller who has not will find that information requests extend the timeline and that issues discovered during due diligence give buyers a basis for renegotiating the price.

The due diligence workstreams in a dental practice sale typically cover financial records and profit normalisation, NHS contract position and UDA delivery history, CQC registration and inspection history, associate and staff employment arrangements, premises and lease terms, equipment condition and compliance documentation, and insurance and claims history.

Step nine: legal completion

The legal stage of a dental practice sale involves instructing solicitors, drafting and negotiating the sale agreement, resolving the NHS contract transfer and CQC registration transition, managing the lease assignment where applicable and addressing any conditions that were included in the heads of terms.

The timeline from heads of terms to completion in a dental practice sale is typically longer than in a standard business sale, reflecting the NHS contract transfer process and the CQC registration timeline. Sellers who have planned for these processes early, and who have maintained momentum through due diligence, are in the best position to keep the legal stage moving efficiently.

TUPE applies to all employees of the practice on completion. Buyers will want to understand the staffing structure, the employment terms and any outstanding employment issues. Associate agreements need to be reviewed to understand whether associates are genuinely self-employed or whether their arrangements might be challenged as employment, since this affects the TUPE position and the buyer’s inherited obligations.

Final thoughts

Selling a dental practice is a process that rewards preparation. The dentists who achieve the best outcomes are the ones who understood what their practice was worth before they went to market, who had their financial records and compliance documentation in order before buyers asked for them, and who had planned for the NHS contract and CQC transitions early enough that those processes did not become bottlenecks near completion.

If you are considering selling your dental practice, get in touch with Blacks Brokers for a confidential conversation about what the process involves and what your practice is realistically worth.

Sources

Care Quality Commission, Guidance for providers on registration (CQC registration requirements and change of ownership process for dental practices):
https://www.cqc.org.uk/guidance-providers/registration

NHS England, NHS dental contract reform (UDA contract position and ongoing reform context):
https://www.england.nhs.uk/dentistry/nhs-dental-contract-reform/

UK Government, TUPE: a guide to the regulations (employee transfer obligations on business sale):
https://www.gov.uk/transfers-takeovers

UK Government, Business asset disposal relief: eligibility and rates (capital gains tax on dental practice disposals):
https://www.gov.uk/business-asset-disposal-relief

UK Government, Business lease renewals: the Landlord and Tenant Act 1954 (statutory right to renew a business lease):
https://www.gov.uk/business-lease-renewals

Health and Safety Executive, Ionising Radiations Regulations 2017 (radiation protection requirements for dental X-ray equipment):
https://www.hse.gov.uk/radiation/ionising/dental.htm

General Dental Council, Standards for the dental team (GDC standards relevant to practice transitions and patient care continuity):
https://www.gdc-uk.org/professionals/standards/team

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